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Test: Browsability

With a browsability test you can identify:

  • What catches the participant’s attention
  • If your UI design communicates your message and brand promise
  • How easy the site is to navigate
  • The overall impression of your prototype

Step-by-step guide to setting up a browsability test in Preely

From the start screen click “Create test”. Choose device.

1. Welcome your participants
We have written a short welcome to your participants. If you want to change it, just write your own personal welcome.

Welcome text

2. Add tasks and questions
This is where you truly set up your test. Click ‘Insert element’ and create different tasks and ask your participants questions.

Insert task or question

2.1 Tasks
When you want your participants to perform a task in your test, you add a task to your test. You write an introduction and then you formulate the task. Try to break down your tasks into small chunks.

Task or question

Create task

Example:
Introduction: One of your friends has sent you a link to a website.
Task: Open the link and take a look around.

2.2 Add prototype
Click Add prototype and upload your design(s), screenshot, Adobe XD-, Figma- or Sketch artboards.

Add prototype 

choose design prototype

Step 3. Set duration
Under ‘Duration’ you can now set how long time your participants can browse in your prototype until the test proceeds

Set duration

Step 4. Ask questions
Click ‘Insert element’ and choose ‘Add question’. Then fill in the questions and choose answer types (rating, multiple choice or free response).

Task or question

Question menu 

Examples of questions:

  • What do you think this site was about?
  • What product do you think this company sells?
  • What’s your first impression about the site?
  • What got your attention?

Answer types:

Free text response
Ask participants to write a free text response to your question and get raw, unfiltered feedback.

Multiple Choice
Get specific and use multiple choice to learn if participants noticed or didn’t notice exactly what you wanted them to.

Rating
Ask participants to rate your design, using different scales (Likert, Semantic Difference, Smiley scales or NPS).